Why are senior leadership figures often confounded by the needs of their younger colleagues and the most effective means of engaging and communicating with them? One of the increasingly common questions raised during our executive coaching sessions is how can companies effectively get the best out of their ‘millennial’ colleagues (those born in the mid-1980s and beyond), particularly as the millennial generation matures into management age.

We love the way that Simon Sinek, the renowned leadership author and speaker (his TED talk is one of the most viewed ever), puts the millennial mindset into context – check out this video interview with Simon for a refreshing, tongue-in-cheek introduction to a very modern business challenge: